Why visual media is the most valuable tool for your business
Since the pandemic, video is now the #1 way to communicate with your customers, but why? Here are three reasons why video and visual media are the most valuable tool for your company.
#1 Your Customers want it
In a 2018 HubSpot survey, 54% of consumers wanted to see more video content from a brand or business they support. We don't know how to say that any more clearly; your customers want more video.
https://blog.hubspot.com/marketing/visual-content-marketing-strategy
#2 You Competitors are using it
86% of businesses use video as a marketing tool. This was 85% in 2020, 87% in 2019, 81% in 2018, 63% in 2017 and 61% in 2016. You can see a trend here; if you're not using video, you are losing!
https://www.wyzowl.com/video-marketing-statistics/
#3 Positive ROI
There has been an almost epic rise in the number of businesses touting positive ROI from video. In 2021, that number is 87%. So what else would you need?
https://www.wyzowl.com/video-marketing-statistics/
At Visual Media Co, we are here to help you craft your unique visual story. Let us help you get results with media!